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In 2007, Facebook began working with a little known-game
developer called Zynga. And the first game to arise from this
partnership was Zynga Poker.

The partnership quickly accelerated Zynga Poker’s growth and
helped make it the world’s largest poker site today.

It also popularized the concept of social poker, where you
can purchase play money chips, chat with friends, and complete
achievements.

It’s estimated that over 350 million people have played Zynga
Poker at least once.

What makes this poker game so popular? And how do you play
it?

Let’s answer these questions and more by looking at Zynga
Poker’s history, how to play, and its pros and cons.

History of Zynga Poker on Facebook

In 2007, Eric Schiermeyer, Justin Waldron, Mark Pincus,
Michael Luxton, Steve Schoettler, and Andrew Trader co-founded a
company called Presidio Media.

Months later, the company adopted the name Zynga, which was
named after Pincus’ late bulldog Zinga.

In July 2007, Zynga Poker, a.k.a. Texas Holdem, launched on
Facebook and became the company’s first game. Powered by this
poker game, Zynga became the most popular game developer on
Facebook with 40 million monthly users.

Zynga Poker Becomes Largest Online Poker Site

Prior to Zynga Poker’s launch, the online poker scene
primarily consisted of real money sites and basic free play
games around the internet.

Zynga changed this, though, by providing a cartoonish Texas
Holdem game with features that emphasized socializing with
friends.

This unparalleled experience drew the masses, with Zynga
Poker’s player base quickly growing into the millions.

In March 2011, ESPN pointed out that Zynga’s Texas HoldEm had
38 million players, making it the world’s biggest online poker
room.

This trend hasn’t stopped because VentureBeat’s Dean
Takahashi estimated that over 350 million people had played
Zynga Poker by 2014.

Zynga Expands Its Market, Adds More Languages

Like many Facebook games and services, Texas HoldEm began as
an English only game. But Zynga added more languages and
expanded to more countries in 2010.

One of the most significant moves was when they added
Mandarin Chinese and marketed to China. Zynga Poker is also
available in French, Indonesian, Portuguese, and Turkish.

PokerCon Held in Las Vegas

Fueled by the success of their poker game, Zynga held
PokerCon at Las Vegas’ Palms Casino Resort in 2011.

PokerCon featured several professional poker players,
including Annie Duke, Doyle Brunson, Gavin Smith, Mike Sexton,
Scotty Nguyen, and Vanessa Rousso. Duke taught an instructional
course to interested participants called Zynga Poker University.

Award winning rapper B.o.B. put on a performance for PokerCon
attendees.

PokerCon also featured a $100,000 live poker tournament held
inside the Palms Casino.

The goal of the 2 day event was to encourage players to turn
their online friendships into offline connections.

PokerCon is no longer held, and no plans have been announced
to bring it back.

Zynga Announces Real Money Poker

In its first several years, Zynga Poker was only a play money
site. While players still pay money to buy chips, these chips
have no monetary value.

But in 2012, Zynga announced that they would enter real money
online poker markets through Facebook.

They initially discussed the US, where Delaware, Nevada, and
New Jersey were preparing to regulate online gaming. But they
settled on the UK because it has a nationally regulated online
gaming market with more potential players.

ZyngaPokerPlus and ZyngaCasinoPlus launched in the UK in
January 2014. Utilizing PartyPoker software, ZyngaPokerPlus
shared a player pool with the bwin.party network.

Zynga got far less traffic than they expected in the UK and
closed ZyngaPokerPlus and ZyngaPlusCasino in March 2015. The
move came at a time when Zynga was struggling, their stock
prices were falling, and they wanted to fully focus on social
gaming.

Zynga Poker, Facebook Tear Up Contract

In May 2010, Zynga threatened to leave Facebook after the
social gaming giant announced that customers would have to
exclusively use Facebook Credits to make in game purchases.

This angered Zynga because it provided an extra layer that
players had to go through to buy items in Zynga Poker and their
other games.

Just days later, the two sides settled their differences by
signing a 5 year contract. Main points of the contract included
Facebook Credits being expanded in Zynga games, and Facebook
agreeing not to develop their own games.

But in November 2012, Zynga and Facebook ended their
contract. While Zynga games still run on Facebook, there were a
few notable changes to the companies’ relationship.

First

Facebook is allowed to develop their own games, although
they’ve yet to dive into this space.

Second

Zynga no longer has to force players to use Facebook to log
into their games. Another point in Zynga’s favor is that they
don’t have to run Facebook’s virtual payment system or ads.

Zynga Poker Undergoes Overhaul in 2014

In September 2014, Zynga made big changes to their poker
product. Changes included:

• New interface that allows for easier navigation.
• Improved lobby that allows players to enter cash games/tournaments quicker.
• New table design with a realistic poker perspective.
• More precise betting system for the iPad and iPhone.
• Bigger hole cards meant to mimic a real life poker experience.

While Zynga stated that these changes were the result of
player feedback, many customers were critical that the Zynga
Poker experience was being altered too much.

One month after the original changes, Zynga announced that
players would be able to use the older version through Zynga
Poker Classic.

How to Play Zynga Poker

You can play Zynga’s Texas HoldEm on a variety of platforms,
including with Android, iPhone, and Windows Phone mobile
devices, along with PC, and Mac computers.

Below are some quick instructions for how to access Zynga
Poker from the different platforms and how you play the game.

Accessing Zynga Poker through Facebook

No matter what computer or mobile device you’re using,
playing Zynga Poker through Facebook features the same process.

Facebook Zynga Poker Texas Holdem

You can start by searching for Texas holdem or poker in the
Facebook search engine. You may also find Texas HoldEm listed to
the side of your Facebook page under Apps.

Note that in either case, you must have a Facebook account
and be logged in to find the Texas HoldEm app.

Once you click on Texas HoldEm through the Apps menu or
search engine results, the game will load automatically.

While Zynga Poker is loading, you’ll be prompted to accept
bonus chips, share chips with friends, and try other Zynga games
like FarmVille and CityVille.

You can close the ads by clicking the X in the upper right
hand corner. Once you’ve either accepted or closed the ads, the
Texas HoldEm lobby appears ready for play.

Downloading the Zynga Poker App through a Smartphone or Tablet

If you’re experienced with downloading apps through a
smartphone or tablet, you should have no trouble accessing Zynga
Poker.

The first step involves navigating to the app store for your
specific operating system (OS). Android OS users visit Google
Play, Apple iOS users visit the App Store, and windows users
visit the Windows Store.

No matter which store you’re using, you can find Zynga Poker
by searching for poker or Texas holdem. Zynga is one of the
first apps that appears in search engines, so this process only
takes seconds to complete.

Playing Zynga Poker

Texas HoldEm features a lobby in the middle of the screen
that offers a variety of stakes, tables, and formats. The
formats include:

• Holdem

  Holdem cash games offer blinds
  ranging from 25 / 50 chips to 200 million / 400 million chips.
  The max buy in and number of players are listed next to each
  table. You can limit the stakes that you see in the lobby by
  using the drop down arrow at the top.

• Holdem Fast

  The Holdem section has two
  different settings: Normal and Fast. The latter is a fast fold
  variant that sees you receive a new hand immediately after your
  action ends in the current hand.

• Shootout

  These Texas holdem tournaments
  see the chip leader from each table advance through a series of
  rounds. You can skip ahead to later rounds by paying gold, also
  used in Zynga Casino, or getting sponsored by a friend.

• Sit N Go

  These are single table
  tournaments that always feature 9 players at Zynga. The lobby
  shows you the buy in, prizes, speed Fast / Normal, and number of
  players seated in each Sit N Go.

When you choose a cash game or tournament that you can
afford, you’ll be taken to the table and asked to read / accept
terms of service. If you don’t have the required amount of chips
to play at a desired table, Zynga will prompt you to purchase
them.

As long as a seat is available and you have enough chips, you
can select a table and choose a seat.

You have the option to bet, raise, fold, or check depending
upon the situation. You’re only given a few seconds to make each
decision before the software automatically checks or folds your
hand.

You can visit another table at any time by clicking New Table
in the top left hand corner.

Also note that Texas HoldEm has a chat function that allows
you to type messages for the table to see.

Experience Points and Levels

At the top of the screen, you’ll see a green bar that shows
how many experience points are needed to reach the next level.

As you continue playing hands, you accumulate experience
points that increase this bar. When you reach a new level,
you’ll be awarded more free chips.

Completing Challenges

In the lobby, you’ll see a section to the right entitled
Challenges. You can scroll down the list to see what the daily /
weekly challenges are and how long you have to complete them.

Examples of challenges include: win $250k chips in one day,
win $1.5 million chips in 7 days, bet on 12 hands, win two hands
at $2k / $4k limits.

Any time that you complete a challenge, you’ll be awarded
tickets. You can click the Redeem button under the Challenges
section to purchase chips, experience points, and casino gold
with your tickets.

Zynga Poker Promotions and Purchases

Zynga frequently advertises that you can purchase more chips
and VIP points. While you’re given free chips to start with,
additional chips allow you to play higher stakes, level up
faster, and complete more challenges.

Examples of offers include: buying 1,127,000 chips + 200 VIP
points for $2.00; buying $2,860,000 chips + 500 VIP points for
$5.00; and buying $17,160,000 chips + 1,000 VIP points for
$10.00.

VIP points are used through the loyalty program to collect
more chips and accolades.

Pros and Cons of Zynga Poker

Zynga Poker has become the world’s most popular online poker
site for multiple reasons. But it also has some downsides that
can be frustrating.

That said, let’s look at both the positives and negatives of
playing Texas HoldEm.

• Zynga has created a detailed and fun poker experience
  for recreational players who want to have a good time with
  friends and possibly meet some new ones.
• You receive $2,000 free chips, which allows you to play
  at the low stakes tables. If you’re skilled enough, you can
  slowly win chips to build your bankroll.
• If you want to accelerate your bankroll, it’s not very
  expensive to buy 1 million or more chips.
• We like how detailed the rewards and Challenges are.
• You can access multiple challenges at any time, which
  makes playing all the more fun. The leveling up system is
  also nice and adds a competitive element as you try to out
  level your friends and opponents.
• Another good aspect to Zynga Poker is the variety of
  formats that you can enjoy. Some social poker apps only
  offer Texas holdem cash games, but Zynga features Holdem,
  Fast & Normal, Shootout tournaments, and Sit N Gos.
• One more thing to like about Texas HoldEm is the heavy
  social aspect because you can invite Facebook friends, play
  in the same games, and chat with fellow players.

• The Texas HoldEm lobby is too cluttered, which makes
  this game feel intimidating when you first open it. We’re
  not saying that online poker neophytes will be completely
  lost, but it takes a while to orient yourself to the lobby.
• The problem is that there are four icons on the left
  hand side that prompt you to get more chips, while the
  Challenge section on the right side takes up too much room.
  We’d prefer to see the table lobby take up more room on the
  screen.
• Another drawback to Zynga Poker is the constant ads to
  purchase chips. It’s alright for Zynga to advertise that you
  can buy chips, but pop up ads every 5 10 minutes is
  excessive.
• We’re also not fans of how quickly Texas HoldEm forces
  you to make decisions.
• With many of the cash tables being 5 player max, you’re
  already forced to play a lot of hands. Having only a few
  seconds to perform actions makes it hard to relax and multi
  task.

Conclusion

Zynga Poker started the social gaming boom when it was
launched in 2007. The result of the boom is that people have
thousands of fun social gaming apps to choose from today.

Despite all of the increased competition, Zynga still remains
the gold standard in social poker.

They’ve worked to refine Texas HoldEm based on suggestions
and feedback from players. And while we don’t like all of their
efforts, see the Cons list; the overall product stands out in
the crowded social poker niche.

Don’t let the barrage of chip purchasing ads fool you because
you’ll never have to spend money if you use your starting chips
wisely. Texas HoldEm’s level up system not only gives you goals
to shoot for, but also offers much needed free chips.

These chips come in handy when you want to try all of the
Zynga Poker formats, including Fast Holden, Normal Holden,
Shootouts, and Sit N Gos.

Play Texas Holdem On Facebook

Free Texas Holdem On Facebook

Zynga Poker is a social game developed by Zynga as an application for the social-networking website Facebook as well as Android, iPhone, Windows Phone,^[1]Windows,^[2]MySpace, Tagged, and Google+. It was launched in July 2007.

In 2011, with 38 million players, Zynga Poker was the largest poker site in the world.^[3] In 2018, after increased competition in the market, Zynga Poker had a 6.1% market share in social casino games.

Gameplay[edit]

The game allows Facebook players to simulate playing Texas Hold 'empoker in a social gaming environment. Users enter a casino lobby and can play at any table or join friends for a game. Players choose from casual tables, tournament play, or VIP tables. A leader board shows players how they compare in chip ranking to other players and allows players to send or receive gifts.

History[edit]

Development and market dominance[edit]

It was created and launched in July 2007 by a team consisting of some of the founders of the company including Justin Waldron, Michael Luxton, and Eric Schiermeyer.^[4]

In March 2011, Zynga Poker hosted PokerCon, a live poker tournament at the Palms Casino in Las Vegas, Nevada.^[3] According to a March 2011 ESPN article, with 38 million players, Zynga Poker at that time was the largest poker site in the world.^[3]

In July 2012, Zynga announced that it would be providing real-money gaming outside of United States in 2013.^[5]

According to a 2014 article by Dean Takahashi, about 350 million have played Zynga Poker, and the game has millions of daily players.^[6]

Update and loss of market dominance[edit]

In July 2014, the game received a major update. According to Jeff Grubb of VentureBeat, the change was unpopular with users, who believed that Zynga was 'throwing too many unwanted features in the way' of playing poker.^[7]

In 2014, Zynga Poker 'commanded 61 percent of the total social poker revenue market,' and each month earned between $9 and $13 million. That year, its audiences dropped 44%. After the revamp in 2014, players 'forced the publisher' to bring back a 'classic' version of the original poker game. Also, Zynga Poker's CEO and games head left around that time. VentureBeat said in 2015 that Zynga Poker's players were increasingly moving to social casino games, with the overall social poker game industry struggling largely 'due to the struggles of Zynga's Poker app, which dominates the marketplace.'^[8]

In 2014, Zynga Poker was Zynga's flagship game and its top-grossing game.^[9]

Recent features and events[edit]

In the first quarter of 2017, the company reported a loss, although revenue was rising compared to the year prior.^[10] In 2018, Zynga Poker accounted for 23% of Zynga's game revenue.^[11] After added competition in the market, in 2018 analysts said that Zynga lost its market share in social casino games, with only a 6.1% market share. Zyna Poker introduced a new 'Spin and Win' mode in its World Poker Tour Tournament Center in 2019, essentially combining poker with a prize wheel.^[12] In November 2018, Zynga Poker reported its mobile revenue falling 3% that year, with bookings remaining flat, with Zynga stating the game was 'still recovering from the platform changes imposed by Facebook in [the second financial quarter].' At the time, Zynga was partnering with World Poker Tour.^[13]

In quarter one of 2019, Zynga Poker was 15% of Zynga's total revenue, after being 21% of that revenue in the first quarter of 2018.^[14] In 2019, the company hired Brad Garrett on a sweepstakes event.^[15] In March 2019 Zynga Poker added a tournament code called Spin & Win, allowing for faster play and higher stakes.^[16] According to Consumer Affairs, in 2019, Zynga Poker users suffered a data breach.^[17]

Although Zynga made a slight profit in 2019, Zynga Poker's profit dropped by 7%, 'as it is still recovering from platform changes that Facebook made last year. Gibeau said the company is working on updates that will help Zynga Poker get back into growth mode.'^[18]

Languages and availability[edit]

As of August 2010, the game is available in Mandarin Chinese in China as well as on Facebook in Hong Kong and Taiwan under the name Zynga Texas Poker.^[19] The game is also available in English, Indonesian, Spanish, Portuguese, Turkish, and French. The mobile version of the game is available in 18 languages.

Sponsorships[edit]

In 2018, Nascar announced that Go Fas Racing was partnering with Zynga Poker, with the game serving as primary sponsor for the No. 32 Ford and Matt DiBenedetto.^[20]

References[edit]

Texas Holdem Poker On Facebook

1. ^'Zynga Poker is now on Windows Phone!'. Windows Central. 2014-12-15. Retrieved 2020-08-08.
2. ^'Buy Zynga Poker – Texas Holdem'. Microsoft Store. Retrieved 2020-08-08.
3. ^ ^abc'PokerCon makes debut this weekend'. ESPN.com. March 17, 2011. Retrieved October 30, 2011.
4. ^Zynga CEO Mark Pincus on the future of the company, Guardian
5. ^It's official: Zynga chases online gambling outside the U.S. in 2013
6. ^Takahashi, Dean (2014-03-03). 'Zynga launches big overhaul to its flagship poker game'. VentureBeat. Retrieved 3 March 2014.
7. ^Grubb, Jeff (2016-03-01). 'Zynga stock price jumps 7% as new chief executive replaces Pincus'. VentureBeat. Retrieved 20 March 2016.
8. ^'Zynga Poker's struggles hurt overall market as players flee to social casino games'. VentureBeat. 2015-05-22. Retrieved 2020-09-04.
9. ^'Zynga launches a major overhaul to its flagship poker game'. VentureBeat. 2014-03-03. Retrieved 2020-09-04.
10. ^'Zynga Poker has best mobile quarter ahead of 10th birthday'. CalvinAyre.com. 2017-05-04. Retrieved 2020-09-04.
11. ^'Zynga Poker shines as founder Pincus gives up voting control'. CalvinAyre.com. 2018-05-04. Retrieved 2020-09-04.
12. ^'Zynga Poker launches new spin-and-win mode in World Poker Tour tournaments'. VentureBeat. 2019-03-28. Retrieved 2020-09-04.
13. ^'Zynga's once reliable slots and poker games losing steam'. CalvinAyre.com. 2018-10-31. Retrieved 2020-09-04.
14. ^'Zynga has record Q1, no thanks to poker and (most) social slots'. CalvinAyre.com. 2019-05-02. Retrieved 2020-09-04.
15. ^'Zynga Poker Partners with Actor, Comedian and Card Shark Brad Garrett for 'Celebrity Home Game' Sweepstakes Event, Benefiting Maximum Hope Foundation'. AP NEWS. 2019-09-16. Retrieved 2020-09-04.
16. ^'Zynga Poker Gets Faster, Higher-Stakes Spin & Win Mode'. Android Headlines. 2019-03-28. Retrieved 2020-09-04.
17. ^'Words With Friends and other Zynga game players may have had their data hacked'. www.consumeraffairs.com. 2019-12-26. Retrieved 2020-09-04.
18. ^'Zynga hits Q4 earnings targets as CEO says 'turnaround is now complete''. VentureBeat. 2019-02-06. Retrieved 2020-09-04.
19. ^'Zynga launches its first international version of popular poker game'. VentureBeat. 2010-08-17. Retrieved 2020-09-04.
20. ^nascar.com

External links[edit]

Zynga Texas Holdem On Facebook